Miami Fashion Week focuses on the clothes that make sense to show in Miami – resort wear. Miami has always been a resort wear kind-of –town. We lounge in bikinis year around and visitors can pack a book bag with two bathing suits and a cover-up and make it last a weekend. Even dressing up in Miami is a resort kind-of affair. You’ll never, ever need a coat around here and even a scarf or boots don’t get pulled out of the closet very often. It’s only logical that Miami Fashion Week is all about resort wear.
Resort wear, is the colorful, laid-back clothes of vacation season and around here, it always feels like vacation season.
In 2008, Karl Lagerfeld showed Chanel’s Resort Collection at the Raleigh Hotel complete with synchronized swimmers from the United States Olympic team for the grand finale. It elevated the Miami fashion scene and opened the doors for other high-end luxury lines to show their fun and flirty resort collections in Miami.
Miami Fashion Week takes place in mid-May on Miami Beach at the Miami Beach Convention Center. It’s the only fashion week that’s dedicated to resort and pre-spring collections. About twenty jewelry and accessory designers and more than thirty clothing designers from around the world took to the runway at the Convention Center. The Convention Center is transformed into a fashion hub and the grounds include a large runway space akin to the tents in New York, booths by smaller designers and accessory participants and culinary delights and demonstrations.
Miami Fashion Week, much like Miami, is influenced by the Miami’s connections to South and Central America. Designers from Venezuela, Brazil, Colombia and more show in droves and the event are highly influential in the Latin American design world and covered heavily by international press outlets.
More than 10,000 people attended the fashion shows, seminars, special events and after-parties hosted for Miami Fashion Week. In 2013 Miami Bridal Week was incorporated into Miami Fashion Week, so it wasn’t all short poolside dresses, it was also white gowns and even some avant-garde bridal designs. Rosa Clara, a world-famous Spanish bridal designer strutted her ultra-feminine bridal gowns down the runway for the first time.
One of the most anticipated events of Miami Fashion Week are the honors and recognitions awarded at the Miami Moda & Music Awards and the MFW Humanitarian Awards.